According to TED.com: “In this visually dazzling talk, Jonathan Drori shows the extraordinary ways flowering plants — over a quarter million species — have evolved to attract insects to spread their pollen: growing ‘landing-strips’ to guide the insects in, shining in ultraviolet, building elaborate traps, and even mimicking other insects in heat.”
“Jonathan Drori has dedicated his career to media and learning. As the Head of Commissioning for BBC Online, he led the effort to create bbc.co.uk, the online face of the BBC (an effort he recalls fondly). He came to the web from the TV side of the BBC, where as an editor and producer he headed up dozens of television series on science, education and the arts.”
“After almost two decades at the BBC, he’s now a director at Changing Media Ltd., a media and education consultancy, and is a visiting professor at University of Bristol, where he studies educational media and misperceptions in science. He continues to executive produce the occasional TV series, including 2004’s award-winning “The DNA Story” and 2009’s “Great Sperm Race.” He is on the boards of the Royal Botanic Gardens and the Woodland Trust.”
Jonathan Drori: The beautiful tricks of flowers
For those of you not familiar with TED Talks here is a brief summery from www.ted.com: “TED is a small nonprofit devoted to Ideas Worth Spreading. It started out (in 1984) as a conference bringing together people from three worlds: Technology, Entertainment, Design. Since then its scope has become ever broader. Along with two annual conferences — the TED Conference in Long Beach and Palm Springs each spring, and the TEDGlobal conference in Oxford UK each summer — TED includes the award-winning TEDTalks video site, the Open Translation Project and Open TV Project, the inspiring TED Fellows and TEDx programs, and the annual TED Prize”
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I look forward to your thoughts and comments!